Rochester, NY (August 21, 2019) – Dawnbreaker, Inc. is pleased to welcome a new graphic designer, Holly Reader, to its team. Ms. Reader joins Dawnbreaker with 15 years of experience in Visual Communications as a Graphic Designer, most recently for MacKenzie-Childs, LLC.
With a proven ability to translate marketing ideas and design concepts across all organizational levels in print, web and mobile design solutions, Ms. Reader will provide clients with a variety of marketing materials, and is experienced in working on cross-functional teams, or solo to produce effective solutions.
“I am excited about my role with Dawnbreaker. I look forward to planning and creating marketing design solutions to benefit the customer and help promote the Dawnbreaker brand,” Reader says. “I admire Dr. Jenny Servo, the President and CEO, because of her knowledge, drive for success, business ethics, and her leadership role as a woman. I am lucky to serve on her team of multi-talented professionals with varied areas of skills and expertise and look forward to contributing to the clients’ and company’s success.”
Ms. Reader’s experience, which includes: brand strategy, typography, logo design, print advertising, web advertising, business collateral, strategic communication, photo retouching, photo editing, web banners, newspaper ads, page layout, direct mail, technical illustration, email marketing, social media campaigns, trade show and career fair graphics, promotions and fundraising, web design, and more will provide Dawnbreaker and its clients with creative and effective marketing materials. Ms. Reader holds a BA in Mass Communication from King’s College and a MFA in Graphic Design from Rochester Institute of Technology.